Nike is getting into the LGBT Pride Month spirit in a very big way -- with the expansion of its all-new, gay-friendly shoe and clothing line.
According to Esquire, profits from the sale of the athletic giant's rainbow-hued #BeTrue collection will be donated to the LGBT Sports Coalition.
Officials also posted a photo of shoes from the new line to the magazine's Twitter account:
— Esquire Magazine (@Esquiremag) June 12, 2013
The men's shoes seen in the photograph retail for $115 and offer "breathable comfort and a barefoot-like feel," according to Nike's official site.
Jason Collins, who became the first male U.S. athlete in a major professional sport to come out as gay in April, donned a T-shirt from the new line in Boston's LGBT Pride Parade on June 9.
Meanwhile, sports leaders, the media and advocacy groups are currently touching down in Portland, Ore. for the second annual Nike LGBT Sports Summit in Portland, Oregon.
The event, founded by Outsports' Cyd Zeigler, the National Center for Lesbian Rights Sports Project Director Helen Carroll and LGBT sports pioneer Pat Griffin, takes place June 12-15 and will include college and professional athletes, coaches, athletic administrators, political figures, LGBT advocates, journalists and more.