Have you ever looked at the underwear in your favorite department store and thought to yourself, this is so not me? And often times it can feel like such a struggle to find well-designed panties that either fit you correctly or don’t cost an arm and a leg for comfort? Well, two young women have decided to challenge current trends in the lingerie industry by creating their own line of underwear that is devoid of sexism, poor designs, and high prices. Meet Trace.
According to the founders, Alexis and Jasmine, Trace is a company that creates underwear for women of all ages, body types, and races. Their goal is to create underwear that is both comfortable and affordable.