Oh, it's on.
Big Sean's album "Hall of Fame" doesn't drop until August 27, but the rapper already got upstaged on his own track, "Control." The leaked song features contributing verses by Kendrick Lamar and Jay Electronica, but the spotlight is arguably on Lamar.
Understandably so: Kendrick goes on full blast, crowning himself the "King of New York" (mind you, he hails from Compton) and name-checking several leaders in the game. In a sample lyric, Lamar attests, "I got love for you all but I'm tryna murder you ..."
The rapper cites celebrities all over the map -- everyone from Phil Jackson to Lindsay Lohan, famous Brits Paul McCartney and Sean Connery, and rappers including Wale, Pusha T, Mac Miller, Drake and Tyler the Creator.
This competitive challenge hasn't gone unnoticed. Both unmentioned and dissed rappers are posting their responses to the track. Memes are popping up at the speed of light. Some unlikely stars are even throwing in their two cents.
Check out the social media storm swirling around the rapper hours after the song's release.
B.o.B. is not pleased.
Anna Kendrick is ready to throw down!
Kobe Bryant is lost.
Nicky Hilton wants words from the president.
Some wise words from the legendary coach.
Steve Aoki gives his approval.
Funk Master Flex gives us important insight from Michael Lohan.
LMAO! Lindsay Lohan's DAD Responds To Kendrick Lamar's Verse - http://t.co/HHRsMZgYue #IFWT
— Funk Flex !!!!! (@funkmasterflex) August 14, 2013
Comedian Rob Delaney makes peace.
Chuck D has nothing but respect.
The same goes for Russell Simmons.
Meek Mill posts his reply. Listen at your own risk.
Must Listen RT @SpikeEskin: ICYMI: I had Meek Mill in earlier, and he gave his reaction to the Kendrick Lamar song | http://t.co/oVaCKrp1da
— Meek Mill (@MeekMill) August 14, 2013
J. Cole speaks the truth.
Patton Oswalt ... ain't nobody got time for another fight.
Missy Elliott gives props.
LeBron James gets hyped for once.
"Jersey Shore" guido Vinny Guadagnino weighs on what's key -- he's fresh out of Nutella.
And last but certainly not least, Diddy blesses us this gem.
Mic drop.
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