Greenwashing: More Than 98% Of 'Environmentally-Friendly' Products Make False Or Confusing Claims

Jul 22, 2009 | Updated May 25, 2011

More than 98% of supposedly natural and environmentally friendly products on US supermarket shelves are making potentially false or misleading claims, Congress has been told. And 22% of products making green claims bear an environmental badge that has no inherent meaning, said Scot Case, of the environmental consulting firm TerraChoice.

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