TECH

Apple's Rounded Rectangle Patent To Protect Design Of Original iPad (PICTURE)

Nov 08, 2012

The headline on technology site Gizmodo seemed to say it all: "Apple Finally Patents The Round-Cornered Rectangle."

Yes, it's true: Apple has been granted a patent for the design of the original iPad, which, yes, is a rectangle with round corners. The design, which you can see below, is for the actual shape of the device, so you can ignore the actual screen on the tablet: What has been patented is at the edges, the "ornamental design" of the device

ipad patent

This has caused a considerable amount of consternation in the comments sections of tech blogs around the web. (Sample comment: "You've got to be f***ing kidding me."). Apple has been criticized with increasing volume for abusing America's flawed patent system for its own gain, made most plain by its $1 billion victory against Samsung this summer.

And now, a patent granted for a rectangle? Preposterous! Unthinkable! What's next -- a patent on the color silver?

Alas, this design patent appears to be quite narrow. According to Ars Technica, Wired and the wisdom of patent lawyer-cum-Internet commenters, the granted patent can really only be used for the precise design of that first iPad, so that no company replicates the exact shape of that tablet, slaps its name on the back and sells the knockoff as its own work. Further, Matt Macari of The Verge adds that this patent would be quite vulnerable to invalidation or dismissal should Apple try to wield it as a weapon in court ("too fragile for battle," as Macari puts it).

There's also the question of how much more patent nonsense the American public can stomach: Samsung had previously accused Apple of attempting to claim ownership of the rectangle, and now Apple has gone ahead and won a patent on that very shape. Would Apple risk stoking America's ire by tying up public resources to sue another company (or Samsung, again) over a simple shape?

Not with this patent alone, it seems. And having already won lawsuits against Samsung's Galaxy Tab tablets in many countries all over the world -- including one in America -- Apple might not even need its rounded-rectangle patent for victory.

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