When Joe decided that it was time to pop the question to longtime girlfriend Jen, he knew that no ordinary proposal would do.
So the gamer boyfriend reached out to Foozle -- one of his girlfriend's favorite iOS puzzle games -- and asked developer William Thurston to help him out with an in-app proposal.
The result? A special copy of the physics-based puzzle game, which contained a hidden message at the end of the seventh level. The message (shown above in the video) reads: "Jen, I love you with all my heart and nothing would make me happier than to spend the rest of my life with you. Will you marry me?"
Although Jen initially had problems getting past the level, she finally got to the buried proposal message -- and did a happy double-take before selecting "YES."
But Joe isn't the first to propose in this way -- many others have used video games to pop the question.
Click through the slideshow below to see other cleverly-constructed video game marriage proposals.